Creating a Campaign That Resounds

Creating a Campaign That Resounds

In a season of significant change for the IMB, we worked with their team to create a compelling strategy and accompanying pieces for an annual giving campaign.

As the missionary sending arm of the Southern Baptist Convention, the mission of the International Mission Board (IMB) is to send...

When We Are 7: Lessons From Seven Years

When We Are 7: Lessons From Seven Years

When Kumveka started in 2009, I wrote these four goals under the banner of When We Are 7. As a former marketer for Procter & Gamble and missionary in China, starting a non-profit was a whole new world. And like most entrepreneurs, I confess that 1) 2016 seemed so far away, and 2) I wasn’t sure we would make it!...

Increased organizational capacity ensures Encompass' success

Increased organizational capacity ensures Encompass' success

Ensuring people and processes were in place to execute the communication plan set Encompass up for continued success.

Vital to the process of working as Encompass’ marketing partner was building communication capacity within their organization. This ensured...